Final Quaker Packaging

Here are my final boards for Quaker, I think they fit the requirements of the brief as they wanted something simple and fresh which i feel my design reflects i wanted to keep the design simple yet use colours which look fresh and enticing i chose to use a white background as to me this reflects something which is good for you, healthy and not indulgent, i have found this to be the case from my initial research, i feel my design also presents itself in an appealing way to females of the target audience age (25-35)

Quaker oats

For my personal project i chose to do the Quaker oats brief, which is to design the new identity for the quaker oats new chilled desert, After copious amounts of research i have come up with the following designs 2 of which will be incorporated into my final design. I have also redesigned the Quaker Oats so simple logo.