Ted Baker

Last friday i decided to work on the Ted Baker brief as a second personal project. The idea stemmed from what i had in mind for my forthcoming wedding its a combination of afternoon tea at the ritz (typically british) cucumber sandwiches, scones with cream and jam in a setting with chandeliers and opulent furniture, The twist is to mix it with a hint of Narnia, the mannequins wearing woodland creature masks which can also be given away in store, crystal tress dressed in fairy lights with chandeliers hanging from the branches, A table set with mis-matched china and cakes & sandwiches on silver stands,In store you will be treated to miniature victoria sponges and cups of tea what better way could you spend a cold winters day shopping?! Below are the mood boards i created to give a feel of the style i am trying to portray in my final display.